Waizu
Logo/Identity + Stationery Package
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Waizu is a iOS/Mobile and Web company based in Montreal, Canada. Founded in 2009, Waizu has operated successfully in the IT industry, producing a multitude of professional and creative projects. Waizu’s new corporate Visual Identity was given a progressive look, using a customized typeface wordmark, that has a strong technology feel. Its corporate stationery package is bold yet subtle, at the same time. The business card design uses a distinct, vivid blue background colour. Design elements are foil-stamped, with a tone-over-tone metallic blue, that creates a strong impact and a mysterious visual effect. The custom envelope is created from a different fine paper stock, that has a complementary tint. Secondary typography used throughout the new identity evokes popular fonts, like those in the coding industry, to give it a creative twist.
